Kalsey’s dead on - Embrace the Medium
Published 6 years, 1 month ago in design + dev, publishing + contentIn this latest article from the Kalsey Group we find this simple opener:
The Web is not print. It is not TV or radio either. The medium is unique, and if you build Web sites, you need to understand the medium.
To take a note from Cluetrain:
87. We’d like it if you got what’s going on here. That’d be real nice. But it would be a big mistake to think we’re holding our breath.
Most people involved in directing the designers for the web still “don’t get it”. (notice I don’t say that ‘most designers don’t get it.’)
Great article Kalsey, I agree with you completely.
“Embrace the medium”
Can I steal that to use as a tagline somehwere?
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